We are founded by a NYC veterinarian who meticulously formulated our products, carefully selecting every ingredient. While all-natural grooming items often fall short in efficiency, resulting in inadequate cleansing, hydration, and soothing, traditional grooming products can contain harsh chemicals harmful to your dog's skin. We prioritize using only top-tier, safe ingredients that guarantee efficacy without compromising your dog's wellbeing. Your pup's health and cleanliness are our top concerns, and our scientifically-backed formulas are crafted to provide an unparalleled skincare regimen.

All the ingredients in our formulas are chosen carefully to be the most effective, safe, and gentle on your pet's skin. Our products are crafted meticulously using all-natural ingredients, ensuring they are safe and edible.

Yes, our products are created to be used on all breeds of dogs- whether your pup is long-haired, short-haired, or no-haired.

Yes, our formulas are gentle enough to be used on a dog of any age, including puppies. 

Each of our products boasts a 2-year lifespan from its production date and remains fresh for 12 months after being opened.

For optimal performance, store our products at room temperature and away from direct sunlight.

Each of our product pages provides comprehensive details, including ingredients, benefits, usage instructions, and more.

Our products are formulated to be mild and gentle and can be used as often as required. We suggest using our shampoos at least once every three weeks for optimal results. This ensures your pup stays clean, healthy, and allergy-free, particularly after their fun-filled rolls in mud, dirt, and other outdoor delights. 

1. Gently brush the fur.
   2. Dampen the coat thoroughly.
2. Apply and massage from the ears to the tail, avoiding the eye area.
3. Thoroughly rinse using warm water.
4. Pat dry with a towel.